The Marketplace at Ardmore reported a strong start to its 2022 horse sales with a money-winning One Time Pepto mare topping its New Year’s Day online sale.
According to sale organizers, the event set a new record with an overall average of $20,500.
“We celebrated the New Year in style with our January 1 auction having the highest overall average of any of our previous online sales, plus we were happy to welcome many new bidders,” Sale Manager Susie Reed said in a statement.
Since July 2020, Reed’s 32 Cattle Company has hosted 10 exclusively online horse auctions. Reed said officials knew they had a good set of horses for the New Year’s Day event and hoped it would be a good sale, but it was “insanely good.”
“All our online sales have been successful, but this first sale of 2022, broke our record for the overall average with $20,500,” said Reed.
High Sellers
The sale topper was Purrfect Surprise, a 2016 red roan mare by One Time Pepto and out of Starstruck Ichi (by Cat Ichi). A cutting earner of $2,756 went to James Spriggs in Crossville, Tennessee, for $40,000.
The high selling gelding at $35,500 was NRR Coyote Cat, a 2017 son of High Brow Cat and out of Uno Del Rey (by Smart Little Uno) who was a money earner of $1,829. Consigned by Mike Wood, he was purchased by Paje Turner, of East Helena, Montana.
Lot #1, a 2020 sorrel mare named Im Quite Rebellious (Metallic Rebel x Quite The Cat by High Brow Cat) took high selling yearling honors. She was purchased for $34,500 by Mike Rutherford, Brehnam, TX. Consigned by Rose Valley Ranch, Im Quite Rebellious is a half sibling to the winners of more than $794,000.
Marketplace at Ardmore Online Sales
Reed said she thought this sale was a standout because staff at the Marketplace at Ardmore learned something from every online sale they’ve had, and made necessary improvements along the way.
“Basically, we want to keep the quality – not only the caliber of the offering, but maintain our reputation for providing unparalleled customer service. Key is to limit the number of horses accepted,” she said. “We know exactly how many horses we can sell in one day and still give both our consignors and buyers the best shot at a fair price.”
The last sale was in November, when a cutting mare by Wilds My Thing was the high seller at $32,500.
The next Marketplace at Ardmore Online Sale is slated for the first Saturday in March. Consignment forms are available online at: www.themarketplaceatardmore.com – or call Susie Reed 580-490-1103 for more information.
