Armando Costa Neto’s Triple Crown-winning horse Watch Me Whip never set foot in a sale ring, but several members of the mare’s maternal family, including her dam and granddam, have throughout the years.
Had buyers been able to predict the future, there would likely have been much more interest in Hip No. 1123 at the 2015 National Cutting Horse Association (NCHA) Futurity 2-Year-Old Sale Session I. But when the bidding reached just $13,000 for the 2013 gelding, Costa Neto’s family, which runs its horse business under the name Fazenda Barrinha Corporation, repurchased Looky Looky Here, a full brother to Watch Me Whip. Less than a week later, Watch Me Whip won the NCHA Futurity Non-Pro.
Watch Me Whip is sired by the late Playgun and out of the High Brow Cat daughter Look The Look. Bred by Kenneth Jackson, Look The Look was first offered for sale as a yearling at the 2009 Western Bloodstock Invitational Yearling Sale, where she was repurchased for $96,000. One year later, Look The Look reappeared in the 2010 NCHA Futurity 2-Year-Old Sale with trainer Eddie Howard, where Armando Costa Filho, Costa Neto’s father, purchased her for $105,000. She hasn’t changed hands since.
Two days after Look The Look sold for $105,000, her dam, Dual Lookin Pep, sold for $100,000 in the Western Bloodstock Invitational Mare sale. That was not the first time that Dual Lookin Pep had sold for six figures. She made headlines as a $150,000 yearling purchase in 2004, when Jackson bought her from breeder Strawn Valley Ranch at the NCHA Preferred Breeders Sale Session III.
Several of Dual Lookin Pep’s offspring have been offered at sales, though none have met the six-figure success of Look The Look. Three of Look The Look’s full siblings have sold. They are: Lookin Like Jackson, a 2009 mare who was purchased for $38,000 by Richard Carney at the 2010 Estate of Kenneth E. Jackson Complete Dispersal; Pickinupstrangers, a 2011 stallion purchased for $38,000 by Pekiski Ranch Ltd. at the 2012 NCHA Preferred Breeders Sale Session I; and Lookin For Luv, a 2011 mare who was repurchased for $49,000 at the 2013 NCHA Futurity 2-Year-Old Sale, then later sold for $24,500 to Don Johnson and Gina Rose at the 2015 NCHA Futurity Cutting Horse Sale. A half-brother to Look The Look by Hydrive Cat, 2010 stallion Hydrive Jackson brought a final bid of $10,000 from Shane Plummer at the 2010 Estate of Kenneth E. Jackson Complete Dispersal.
Dual Lookin Pep is out of The Smart Look, a prolific mare who has been represented by nearly 40 sale offspring just in the last decade. The Smart Look, who is the third dam of Watch Me Whip, is currently the No. 3 all-time cutting dam. She sold at the Strawn Valley Ranch Dispersal in 2013 to Julie Wrigley, and currently resides on Wrigley’s Weatherford, Texas, ranch.
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