Marketplace at Ardmore Sets Sale Records

our-hot-chicOur Hot Chic was one of the W.T. Waggoner Estate’s highest-selling mares. • Courtesy of the Marketplace at ArdmoreOn April 23, the Marketplace at Ardmore, a performance horse sale, set records for a sale average and attendance. The largest crowd in its 24-year-history, representing just about every state in the U.S., gathered in the Hardy Murphy Coliseum to watch 150 horses go through the sale ring.

“We had a great day,” said Marketplace at Ardmore Sale Manager Susie Reed. “There were people everywhere and they came to buy. We grossed $983,700 on 140 head for an overall average of $7,026.”

Many of the attendees came for the Total Reduction Sale offering from the W.T. Waggoner Estate with hopes of placing the winning bid and taking home a part of the historic Texas ranch.

“I want to congratulate and thank horse division manager Trace Cribbs. He consigned some good horses that were well received and I appreciate his support,” Reed commented.

A sale highlight was watching legendary cowboy Wes O’Neal, who worked at the Waggoner Ranch for 58 years, demonstrate on cattle what would be the highest-selling stallion. Pocket Fulla Pepto, a 2010 red roan sired by Peptoboonsmal, brought $25,000 and was purchased by Becky Meineke.

Other top sellers from the W.T. Waggoner Estate included 2013 palomino mare Our Hot Chic, (Wimpys Little Step x Shes A Hot Chic x Smart Chic Olena). She brought $27,000. Three daughters of Custom Red Berry sold. Two out of the three were sired by Wimpys Little Step and sold for $25,000 and $20,000. The third, by Magnum Chic Dream, brought $20,000. Six-year-old gelding Smart Man Do (Cat Man Do x Smart Little Cartina x Smart Little Lena) brought $12,000.

There was a tie for the highest-selling mare, with each selling for $27,500. Metallic Rose (Metallic Cat x Haidas Lil Rose x Haidas Little Pep) was consigned by Brad Wilson and Sparkling Coyote (Shining Spark x Gallo Del Coyotes x Gallo Del Cielo) was consigned by Kathy Gentry. Sue and Lew Stephens consigned the highest-selling gelding, Catch A Cat, a 2011 High Brow Cat son and cutting winner of $19,307 who sold to Robin Branch for $29,500.

The top 10 head averaged $22,000, and the Marketplace broke its own record with a top 20 average of $19,155.

“We sold 93 percent and had a lot of happy customers – both buyers and sellers,” Reed said. “It was just a great sale.”